Digital Public Relations

When word of mouth fails PR begins and in the 21st century traditional mediums are not as effective as the new. Online PR means connections with online influencers/bloggers/vloggers which help you drive traffic and increase sales.
If you want to know more ask Dwyane The Rock Johnson about Under armour.

Strategic Approach

PR is a secret weapon which should not be overused used properly and strategical is the key to utilising the benefit.

Affiliate

Choosing the right affiliate is a challenging part, people who are related to? Your industry and have the base of the people who follow him are your target audience.

Subtlety

PR is not advertising but still needs to send the message across. It can go haywire if not taken proper care of.

Crisis Management

PR, in general, helps in manage crisis digital PR takes it to much lower hassle and cost.
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